YT003: Organic Implementation

"Implementing organic growth strategies on YouTube, such as creating engaging content, optimizing video titles and descriptions, and building a community of engaged subscribers, can help increase visibility and drive more traffic to your channel"

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level: 
Beginner
Duration: 
1 Hour
Videos: 
1
Downloadable Files: 
2
Course Quizzes: 
1
Certification: 
Part of YouTube Marketing

About the Course

This course is where we give you some practical guidelines to follow when using YouTube and things to consider when creating your video content. It’s important to understand YouTube’s relationship with Google and what that means when it comes to people searching for videos.

Keywords are the link between your content and the platform’s powerful search function so it’s important to get this right. Building a keyword list for your channel is great because it can also be used when creating other kinds of content for different social media channels and even your website.

Providing value to your viewers is one of the best ways you can keep them coming back. And by using the Educate, Entertain or Inspire approach, you’re sure to have a tribe of loyal subscribers in no time at all.

Let’s get into it!

What are you going to learn?

By the end of this course you will be able to:

  • Understanding of the basics of YouTube as a video-sharing platform and its potential for reaching and engaging with audiences.
  • Knowledge of how to optimize a YouTube channel and videos for discoverability and engagement, including title, description, and tags.
  • Familiarity with best practices for creating and publishing high-quality video content that aligns with a brand or message.
  • Ability to use YouTube analytics to measure the performance of a channel and videos and make data-driven decisions about content and optimization strategies.
  • Understanding of how to leverage organic growth techniques, such as building community, collaborations and using SEO to promote videos and increase the visibility of a channel.

Course Content

  • Intro
  • Workbook
  • ‘Recommended for you’ – The YouTube Algorithm
  • Optimising YouTube Videos to Maximise Views
  • YouTube integration with Google

  • Growing your network
  • Post regularly and consistently
  • Provide Value to Your Audience

Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton

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