4.9 / 5 stars on
Copyright ©2024 Connected Colleges Pty Ltd Trading As Social Media College. All Rights Reserved.
PB007: Leverage - Connections
Leveraging your connections and providing valuable content to your readers is an effective way to build your personal brand by establishing yourself as a thought leader in your industry and creating a strong network of professional contacts who can support your career goals
Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level:
Advanced
Duration:
1 hour
Videos:
3
Downloadable Files:
1
Course Quizzes:
1
Certification:
Part of Personal Branding
About the Course
Ok, so we know Understand what our goal is, we have Built our personal brand online, which leaves us with our last step. Welcome to our final chapter – Leverage.
Now it’s time to leverage those connections. After all, what’s the point in having connections if we can’t gain something from that relationship?
This chapter is one that will take time to implement, but we have plenty of fabulous tips to get you going. We will help you find those connections, show you how to publish useful content and finally how to begin conversations. This is often the scary part when it comes to building your online brand.
I get it, no one wants to go door knocking or cold calling! But with our strategies in place, you will have no problem knocking down those doors and adding some value to your readers.
So get cracking and keep up with all the activities along the way, as these will help you when you get started.
What are you going to learn?
By the end of this course you will be able to:
- Recognise different tools you can use to find more connections
- Generate content that places you as a thought leader in your industry
- Begin conversations with your connections
- Leverage your connections to get them into your sales funnel
Course Content
- Leverage: Connections and Content
- Learning Objectives
- e-ttraction™
- Connections
- Who to Connect With On LinkedIn
- Cold or Warm Connections?
- Messaging Connections
- Using LinkedIn Search
- Find Nearby
- Join Groups
- Sending Private Messages
- Content
- Publish via LinkedIn Publishing
- Best Practice for LinkedIn Articles
- Blog Links
- Documents
- Best Practice for Images
- Best Practice for Infographics
- Infographic Tools
- Best Practice for Videos
- The Crucial Ingredient for Great Content
- Content Planning Template
- Measuring Engagement
Reviews
If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.
Renee Madge
I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.
Paula Allsop
I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.
Erika Bucton
Level:
Advanced
Duration:
1 hour
Videos:
3
Downloadable Files:
1
Course Quizzes:
1
Certification:
Part of Personal Branding