LI008 - Community Management

LinkedIn community management involves moderating and nurturing a group of like-minded professionals, by creating and sharing relevant content, fostering discussions, and engaging with members, which can help to build a strong community, establish thought leadership, and generate leads and business opportunities

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level: 
Advanced
Duration: 
45 min
Videos: 
9
Downloadable Files: 
1
Course Quizzes: 
1
Certification: 
Part of Linkedin Marketing

About the Course

Community management is a must on any social media platform, and LinkedIn is no different. You need to ensure that you’re interacting effectively and appropriately with your audience, to build a good brand reputation and grow your business.

From managing your community on your mobile, to helping employees say the right things on LinkedIn at the right time, this course has it all.

What are you going to learn?

By the end of this course you will be able to:

  • Identify problems that arise and opportunities missed without effective community management
  • Select appropriate strategies for managing company pages
  • Select appropriate strategies for managing personal interactions

Course Content

  • LinkedIn Community Management
  • Purpose of Community Management
  • Best Practices
  • Social Listening and Community Hashtags
  • Benefits of User Generated Content

  • Importance of Being Engaged and What to Outsource – Andrew Ford
  • Content Suggestions and Trending Topics
  • Invite Connections
  • Be Engaged

Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton

Ready to accelerate your business with social media marketing?