PB002: Understand - Values

Understanding the values of personal branding is crucial for effectively communicating one's unique strengths, skills, and experiences to stand out in the job market and advance one's career

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
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Level: 
Beginner
Duration: 
30 min
Videos: 
2
Downloadable Files: 
1
Course Quizzes: 
1
Certification: 
Part of Personal Branding
About the Course
Course Content

About the Course

OK, so the first thing we need to do, before anything else, is go through the four amazing and thought-provoking stages of the Understand section of personal branding. After all, how can we build a top-notch personal brand if we don’t have an end goal right?

And this end goal is going to look different for every person, and it is dependent on four main things:

  1. Our values, which is WHERE we spend our time.
  2. Our personality, which is HOW we use our time
  3. The life stage or what type of lifestyle we desire.
  4. Our resources in terms of time, money and connections determine when we are able to do things in our business.

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What are you going to learn?

By the end of this course you will be able to:

  • List your values in terms of importance
  • Describe your personality and how it fits with your personal brand
  • Recognise your life-stage and how it aligns with your personality and values

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Course Content

  • Understand: Values and Personality
  • e-ttraction™: Understand
  • Flow
  • Topic 1: Values
  • The importance of being authentic
  • 1.1 Seven Key Values

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  • 1.3 Value Shifts
  • 2.2 The Big Five Personality Tes
  • t2.4 Which quadrant are you?
  • 2.3 Formality and Openness
  • 2.5 How Values Impact Personal Brand
  • Topic 2: Personality

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Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton
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VIEW PLANS
Level: 
Beginner
Duration: 
30 min
Videos: 
2
Downloadable Files: 
1
Course Quizzes: 
1
Certification: 
Part of Personal Branding

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