YT007: Growing Your Channel

Growing your YouTube channel requires a combination of creating engaging video content, optimizing your videos for discoverability, and effectively building and engaging with a community of viewers and subscribers

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level: 
Advanced
Duration: 
50 Mins
Videos: 
3
Downloadable Files: 
0
Course Quizzes: 
1
Certification: 
Part of YouTube Marketing

About the Course

It’s obvious that you want you grow your channel, otherwise you wouldn’t be doing this course! But just in case you needed more reassurance, some of the benefits of growing your channel include expanding your current audience or target market, growing your mailing list, increasing your ranking in search and selling more products or services.

So, in this course, we will focus solely on that – growing your YouTube channel. To do so, we’ll use the 4 Cs of Channel Growth. They are Cross-promotion, Consistency, Collaborations and Creativity. We will delve further into each of the 4 Cs and give you some real-life examples so you can see how other channels have used this method in their growth.

We’ll also touch on some of the other techniques that you can experiment with and start putting into action right away.

Let’s get into it!

What are you going to learn?

By the end of this course you will be able to:

  • Understand the YouTube algorithm and how to create content that will be recommended to viewers
  • Learn how to create a content strategy that will attract and retain subscribers
  • Understand how to optimize video titles, descriptions, tags and thumbnails for maximum visibility
  • Learn how to use YouTube Analytics and other tools to measure and analyze channel performance
  • Understand how to promote your channel through YouTube ads, collaborations, and social media.

Course Content

  • Intro
  • Key Benefits to Growing your Channel
  • Problems with Growing your Channel
  • The 4 Cs of Channel Growth
  • Cross-promotion – Sue B. Zimmerman (The Instagram Expert)

  • Creativity: Disney
  • Other Ways to Grow your Channel
  • Consistency: American Vogue
  • Collaboration: GoPro

Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton

Ready to accelerate your business with social media marketing?