FB007: Community Management

Community management on Facebook involves creating and fostering a positive and engaged community around a brand, product or service through active listening, responding to comments and messages, moderating content, and creating a strategy for community growth and engagement

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
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Level: 
Advanced
Duration: 
45 Mins
Videos: 
1
Downloadable Files: 
0
Course Quizzes: 
1
Certification: 
Part of Facebook Marketing
About the Course
Course Content

About the Course

In this course, you’ll learn all about how to apply the best community management practices when advertising on Facebook. You’ll discover why community management is crucial on social media, and the things you should consider when setting up a community management plan.

When done well, commenting and replying builds intimacy with your audience, de-escalates customer dissatisfaction, and helps build a great image of your brand.

What You Will Learn

By the end of the course you will be able to: 

  • Identify five core principles of effective community management
  • List the steps to replying to comments left on your ads

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Course Content

  • Community Management
  • Overview
  • Social Listening

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  • Community Management Best Practices
  • Be Responsive
  • Case Study: ColesTools

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Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton
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VIEW PLANS
Level: 
Advanced
Duration: 
45 Mins
Videos: 
1
Downloadable Files: 
0
Course Quizzes: 
1
Certification: 
Part of Facebook Marketing

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