FACEBOOK MARKETING

CREATE | LAUNCH | CONVERT

A highly practical short course designed to make you a Facebook marketing expert. This course is delivered both online in a self paced format, as well as in virtual workshops. 

Jonathon Tanner

THE PROOF

Check out the results from our Students

WE DOUBLED OUR ONLINE SALES WITHIN 3 MONTHS!

"First I thought it was broken, that I broke Facebook. And then I realised that that's actually going on. It's the best feeling in the world."

I started the course in February, and in March we've already doubled our online sales. The time that we're spending on social media marketing is paying off which made the course a worthwhile thing to do.

Nicky Lude

FOUNDER & OWNER OF DISCOUNT LANDSCAPING SUPPLIES

ACCELERATE YOUR BUSINESS AND CAREER

WITH FACEBOOK

Social Media College - Facebook Course

Our specially-designed course have been created for any freelancer, agency or small-medium business, looking to unlock the power of the world's largest social media platform

  • Learn from leading social media experts

Our course leaders are experts in using Facebook Marketing and Advertising to increase reach, build brand awareness, and generate new sales.

  • Use your Facebook strategy immediately

Implement the strategies, templates, and campaign management tools, used on this course and apply them to your Facebook Business Page.

  • Join a community of like-minded business experts 

Share your experiences with other students on the Facebook Marketing course in our vibrant Facebook community. 

Facebook Marketing Short Course - Social Media College

WHY YOU NEED TO LEARN

FACEBOOK MARKETING

  • Increase sales and number of customers
  • Maximize the effectiveness of campaigns
  • Reach a wider, more-engaged audience

LEARN HOW TO

01


Create engaging Facebook strategies

02


Understand how to use Facebook Ads

03


Target your ideal customer segment

04


Build pages with engaged audiences

05


Generate new sales through Facebook

Number of active

Facebook users in

billions

By 2020, the global number of Facebook users is expected to reach 1.69 billion

WHO IS THIS COURSE FOR?

This course is suitable for those who want to learn how to grow and scale your business using Facebook, specifically the Facebook Ad Manager. 

Business owners and freelancers
Time poor and looking to establish their presence on Facebook and create new opportunities through targeted adverts

AGENCIES
Looking to generate new and improved revenue streams and want to dominate the social media agency scene with expertise that outperforms the competition

INFLUENCERS 
Looking to rapidly grow their followers and monetise their Facebook profiles through collaboration and marketing funnels. 

MARKETING PROFESSIONALS
Looking to increase ROI for existing clients and demonstrate advanced knowledge of campaign management and analytics to prospective customers

MEET YOUR INSTRUCTOR

JONATHON TANNER

CEO & CO-FOUNDER OF SOCIAL MEDIA COLLEGE

Jonathon Tanner is a highly motivated and successful CEO, entrepreneur and strategy consultant with a passion for emerging technologies. Jonathon co-authored the Diploma of Social Media Marketing and has worked with hundreds of businesses, teaching them how to succeed online. 


Jonathon spent 15 years working with over 50 different businesses, in all different industries, from startups to companies turning over $4B in revenue. He conducted due diligence on a business that solely used social media to grow its revenue. This business had achieved over 1,000% revenue growth in 2 years and would go on to be acquired for over $200M dollars. 

"The best way to predict the future is to create it"

Everyday people taking their businesses to the next level using our exact framework

PAULA ALLSOP

Paula Allsop reached over 100.000 people with one organic Facebook post within just a few weeks of doing the course.

Erika Buckton

Erika started her own business together with three other course students. They are now turning over $100.000 in sales.

WHAT YOU WILL LEARN IN

FACEBOOK MARKETING

MODULE 1:

INTRODUCTION TO FACEBOOK ADVERTISING

Identify and understand the three key advertising platforms on Facebook.

  • Topic 1: Facebook Background
  • Topic 2: Facebook Advertising
  • Topic 3: Advertising Platforms

MODULE 2:

THE FACEBOOK ADVERTISING LANDSCAPE

Understand benefits and features of advertising on Facebook.

  • Topic 1: The Facebook Network
  • Topic 2: The Facebook Algorithm
  • Topic 3: Facebook Ads
  • Topic 4: Benefits of Facebook Advertising

MODULE 3:

FACEBOOK ADVERTISING STRATEGY

Develop your strategy to be in line with buyer stages on Facebook Ads structure.

  • Topic 1: Strategy
  • Topic 2: The Facebook Ads Structure
  • Topic 3: Three Steps to Create Great Ads

MODULE 4:

FACEBOOK CAMPAIGNS

Design and set up new campaigns and content

  • Topic 1: Facebook Campaigns
  • Topic 2: Design

MODULE 5:

FACEBOOK AD SETS

Understand targeting demographics and ad placement options

  • Topic 1: Ad Sets on Facebook
  • Topic 2: Targeting
  • Topic 3: Core Audience Targeting
  • Topic 4: Ad Placements
  • Topic 5: Budgeting

MODULE 6:

FACEBOOK ADS STRUCTURE

Design structure including media, copy and CTA

  • Topic 1: Structure
  • Topic 2: Media
  • Topic 3: Copy & CTA

MODULE 7:

COMMUNITY MANAGEMENT

identify the core principles of effective community management

  • Topic 1: Overview
  • Topic 2: Tools

MODULE 8:

TRACKING AND RETARGETING

Learn how to use the Facebook pixel for retargeting

  • Topic 1: Tracking with the Facebook Pixel
  • Topic 2: Retargeting

MODULE 9:

MEASUREMENT AND REPORTING

Identify relevant metrics and KPIs for reporting

  • Topic 1: Measurement and Reporting
  • Topic 2: Reporting
  • Topic 3: Split Testing

THINKING ABOUT JOINING?

Get your questions answered...

FREQUENTLY ASKED QUESTIONS (FAQ)

What can I expect when I purchase the course?

Once you’ve purchased your course, you will receive a welcome email within minute which will contain all of your login information and simple instructions on how to get started and access your content within the SMC online campus. 


You can click on the link and get started right away. You will have access to all 10 modules however we highly recommend you work through them in sequence

Will this work for my specific industry?

Yes, this course applies to every single industry. We have seen everyone from freelance photographers to large corporates succeed using Facebook Marketing. 


All of the activities within the course are based on your chosen industry so your course work will be completely tailored to your business. 


Plus, we offer a 30 day money-back guarantee to ensure you are 100% happy with the course. 


What kind of support will I get

You will have access to unlimited one-on-one mentor support when you enrol for this course, and not just for the first week, for the full 6 months in which you have course access! 

You will also have access the SMC Facebook group where you can connect with other social media marketers and ask questions, share ideas, and learn from others’ expertise.

Our campus also includes discussion forums where you can engage with other students.

 

How do I access the 60 day money back guarantee?

If you’re not completely satisfied with the course, Social Media College offers all students a money back guarantee in the first 60 days.  


Please refer to our terms and conditions for eligibility criteria and more information. 


We want to make sure you are 100% happy with this course. 

 

Download Our Course Brochure

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AUD $229

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1 x Single Payment

AUD $795

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Just seconds after you complete your order, you'll get access to the online course. You can dive right into the course and start implementing these proven Facebook Marketing growth strategies starting today! You will also have full course access for 6 months with unlimited mentor support.

Social Media College - 60 Day Money Back Guarantee

60-day money back guarantee

If, for any reason, you don't like this amazing course, you can get a full refund anytime within 60 days after your purchase. If you have any issues, just get in touch with our friendly support team and they'll either help you out until you get the results you need or give you a swift refund.