TW006: Analytics and Reporting

X analytics and reporting involves using the built-in tools provided by X to measure the performance of tweets, campaigns and profile, including metrics such as engagement, reach, and audience demographics, and using the data to make informed decisions about the content and strategies

Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level: 
Intermediate
Duration: 
35 min
Videos: 
1
Downloadable Files: 
2
Course Quizzes: 
1
Certification: 
Part of X Marketing

About the Course

As X is an open network, you can measure the engagement with your profile and content, as well as wider conversations across X. This can add a more qualitative measure for reporting on the platform.

What are you going to learn?

By the end of this course you will be able to:

  • Understanding of the different types of X analytics available, such as tweet engagement, follower growth, and website traffic.
  • Knowledge of how to use X analytics to measure the performance of tweets and identify patterns and trends.
  • Familiarity with best practices for creating and interpreting X analytics reports.
  • Ability to use X analytics to optimize content and engagement strategies.
  • Understanding of how to use X analytics to measure the impact of a campaign.

Course Content

  • Understanding Social Media Metrics
  • Analytics and Reporting
  • Monitoring and Optimising a X Strategy
  • X Analytics

  • X Scheduling and Reporting
  • Measuring Effectiveness
  • Developing Performance Reports

Reviews

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If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.

Renee Madge
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I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.

Paula Allsop
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I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.

Erika Bucton

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