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IG004: Plan and Schedule
Planning and scheduling Instagram content in advance allows for a consistent and cohesive brand message, better use of resources and time, and can help increase engagement and reach by allowing for strategic posting at optimal times
Online Videos
Downloadable Templates
Multiple Resources
Active Community
Jonathon Tanner
Co-Founder and Co-CEO at Social Media College
Level:
Intermediate
Duration:
1 hour
Videos:
4
Downloadable Files:
1
Course Quizzes:
1
Certification:
Part of Instagram
About the Course
One of the top benefits of having a business profile on Instagram is receiving Instagram Insights! This feature provides easy-to-understand, up-to-date data about the performance of your content – in turn, helping you make better-informed decisions on your marketing strategy.
Be sure to use the information gathered from Instagram Insights to inform your content strategy. Check for metrics such as impressions, account activity, top posts, and reach to understand your audience at the type of content that resonates best with them.
What are you going to learn?
By the end of this course you will be able to:
- Identify the types of third-party tools Instagram marketers use for content calendars
- Plan and fill out a monthly Content Calendar
- Select the best freelancer by identifying necessary characteristics
- Write an effective content brief (with an example)
Course Content
- Understanding Instagram Insights
- Plan Your Content Calendar
- Content Calendar Templates and Example
- Tutorial on Using Creator Studio for Instagram
- Content Briefs and Freelancers
- Sourcing and Hiring Freelancers
- Content Brief Checklist
- Toolkit
Reviews
If it wasn't for Social Media College I wouldn't be sitting where I am today: owning my own successful business and making my work life fit in so seamlessly with my family and personal life. So thanks SMC, I couldn't have done it without you.
Renee Madge
I wouldn’t have been able to achieve the results I have without knowing what to do. Social Media College gave me all the foundations for that. I couldn't have set up my agency without SMC. I would still be in my job. I probably would have had a stroke by now from high blood pressure! I have to pinch myself every day now. I'm really stoked.
Paula Allsop
I’m building a business which has more and more demand every day and I’m really lucky that I can work it completely around my family. SMC gave me the structure and confidence to present to clients.
Erika Bucton
Level:
Intermediate
Duration:
1 hour
Videos:
4
Downloadable Files:
1
Course Quizzes:
1
Certification:
Part of Instagram