Auke Hilbrands

If you’re a regular or even occasional reader of social media, there’s one fact that you probably know: Instagram gets lots of engagement. This is something that we talk about regularly on our blog and in our courses, reminding our students and readers that Instagram is so exceptionally valuable because of these high engagement rates, which

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Auke Hilbrands

It’s not uncommon for new and established businesses alike to wonder if they’re spending enough on their marketing campaigns. Advertising costs are one of the only essential costs you’ll have even if you don’t have any clients yet, because they’re necessary to attract new clients and grow your business, no matter where you are now.

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Auke Hilbrands

When it comes to marketing on Pinterest, there are two different ways that people can come across your content. It can show up in their feeds while they’re browsing, triggered by the user’s interest in similar pins or because one of the accounts they followed shared it. The pin can also end up in a

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Auke Hilbrands

LinkedIn is a must-have platform for professionals and the businesses who want to connect with them. Whether you’re an individual looking to find a new job, a social media practitioner looking to start their own agency, or even a business owner or HR rep trying to find the next best hire for your company, LinkedIn

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Auke Hilbrands

Ever since it made its big boom to the social media marketing scene in 2012, Pinterest has attracted users from all over the world. This social media platform, though, is different: the focus for users isn’t on sharing their own ideas, but instead finding and saving valuable content that’s relevant to their lives.Pinterest has since

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